Acceptance and demand for COVID-19 vaccines: communications plan template

Overview

This communications plan template accompanies the Demand Planning Tool. The document offers an outline of the activities that should be considered when countries are preparing to introduce COVID-19 vaccines. Countries can adapt this template to the local context and add activities to suit the country context. Having a costed plan will help to identify gaps and needs, and will help to avoid duplication of resources. The costed plan can also be used as an advocacy tool to leverage resources.